mba | I Want Your Style

I love jewellery, it creates an outfit and makes you stand out! For the past few years I have been interested in creating a jewellery brand and realised that you have to have a unique selling point (USP) to make your brand stand out. For my dissertation I frantically searched the UK for jewellery brands to find a gap in the market to see if their was an opportunity to create a new one…. Sadly I found out that the jewellery I was interested in reproducing was already being created by other bigger brands… if I wanted to stand out I needed to become a jewellery design with unique designs…. The whole point of this background information was to explain that one of my favourite jewellery brands is Tatty Devine! They have been around for over ten years and recently got a MBA on Friday, both Harriet and Lucy went to Buckingham palace to receive their MBA. I popped into the store to order my new necklace but got sidetracked by the colourful merginues and giant jewellery! Have a looksie at the Brick Lane store, Tatty Devine is also available in Selfridges and online.